Promote the importance of immunizations with this communications toolkit
This toolkit was created to promote the importance of immunizations during National Immunization Awareness Month (NIAM), which occurs every August. The valuable resources in this toolkit, however, can be used throughout the year.

The 2015 edition contains key messages, vaccine information, sample news releases and articles, sample social media messages, links to web resources from CDC and other organizations, and logos, web banners, posters and graphics to use with social media.

Use the toolkit to design your own promotions. Mix and match, copy or adapt the contents to fit the particular news and issues of your own organization or community - and share your NIAM activities to inspire others. For more information, contact






The toolkit is structured to highlight the need for vaccines throughout our lives. Each section can be viewed and downloaded separately.
pregnant.women   children   teens   adults   school

Suggested weekly themes for August 2015:
July/August   Ready for school?  Check those vaccine records-Preschool to College Age
Week 1   Ensure a healthy future with vaccines-Preteens & Teens
Week 2   Protect yourself and pass protection on to your baby-Pregnant Women
Week 3   Vaccines are not just for kids-Adults
Week 4   A healthy start begins with on-time vaccinations-Birth to Age 6


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