Leveraging AI for Public Health Communication: Opportunities and Risks

NPHIC's Executive Director, Robert Jennings, has co-authored a new article in the Journal of Public Health Management & Practice. AI presents unprecedented opportunities for public health executives to enhance communication effectiveness, engage diverse audiences, and address complex health problems.

By carefully considering the challenges of AI usage, identifying opportunities for improvement, and taking practical steps to leverage AI responsibly, public health agencies can maximize the potential of AI to advance health outcomes in their communities. Public health leaders must navigate these complexities by ensuring data privacy, addressing biases, maintaining human oversight, and investing in technical expertise. Read the article here.