KFF Tracking Poll on Health Information and Trust: Trust in the CDC and Views of Federal Childhood Vaccine Schedule Changes
A new KFF Tracking Poll highlights a growing challenge for public health communication: trust in vaccines remains relatively strong, while trust in federal health institutions continues to decline. Fewer than half of U.S. adults now report trusting the CDC for vaccine information following recent changes to the childhood immunization schedule, and among those aware of the changes, most expect a…
Webinar: Modernizing Data Systems and Harnessing AI in the Public Health System
Public health agencies continue to face outdated data systems and fragmented governance that hinder real-time data sharing, disease surveillance, and timely outbreak response. Modernizing Data Systems and Harnessing AI in the Public Health System, a webinar taking place February 17 from 1:00–2:00 PM ET, brings together federal, state, and academic leaders to explore how agencies are advancing d…
How the New Dietary Guidelines Could Impact School Meals
New federal Dietary Guidelines for Americans could eventually reshape school meals, but changes will be gradual and complex. Because USDA nutrition standards are tied to these guidelines, schools may face pressure to reduce highly processed foods, increase scratch cooking, and serve more protein-rich meals. However, many districts lack kitchen infrastructure, trained staff, and funding to make…
Crafting Evidence-Based Warning Messages with Generative AI
Clear, timely emergency alerts are a critical public health function, yet many messages still rely on jargon and unclear instructions that can hinder protective action. New practitioner-led work explores how generative AI, when grounded in evidence-based communication research, can help emergency managers craft clearer, more actionable warnings across platforms and languages.
By integrating p…
CDC’s American Heart Month Toolkit Supports Clear, Consistent Heart Health Communication
The CDC’s American Heart Month Communications Toolkit offers timely, practical resources for public health communicators to use throughout February. Designed to raise awareness of cardiovascular disease—the leading cause of death in the United States—the toolkit combines up-to-date data with ready-to-use, bilingual materials. It highlights the prevalence, cost, and risk factors of heart disease…
New PHCC Training: Media Relations for Public Health Communicators
The Public Health Communications Collaborative (PHCC) Academy has opened enrollment for its fourth free training, Media Relations Capacity Building for Public Health Communicators, designed to strengthen how public health professionals engage with the media. This self-paced, two-hour course focuses on crafting clear, accessible messages, navigating the 24/7 news cycle, and preparing subject mat…
Arclet Opens New Opportunities to Advance Public Health Communications
Arclet is growing and preparing to scale in 2026, with two new opportunities now open. The organization is hiring a Customer Success & Insights Specialist (part-time, W-2, remote within the U.S.) to support public health communicators, strengthen platform adoption, and translate user relationships into insights, stories, and evidence that inform product development and partnerships.
Arcle…