The first episode kicks off with a compelling discussion on the partnership between the National Football League Alumni Association (NFL Alumni) and the Centers for Disease Control and Prevention (CDC) in their “Gear Up Against Cancer” campaign. This national initiative aims to raise awareness about the impact of colorectal cancer and the importance of early detection.
According to the CDC, colorectal cancer is one of the leading causes of cancer death among men and women in the United States. Data show that Black and Latino men face a higher risk, with Black men 40 percent more likely to die from the disease. Through this campaign, the NFL Alumni and CDC are using trusted voices to spread a life-saving message: get screened.
In the interview, NPHIC’s Olivia Biggs speaks with campaign partners about how regular screenings, open conversations, and community engagement can shift behaviors and save lives. Former NFL wide receiver Perry Kemp shared a heartfelt message: “Hey, it happens to football players and our families too. Prevention is everything — get tested.”
The Gear Up Against Cancer campaign has already achieved impressive results — 775 million impressions in its first six months — and continues to build momentum through listening sessions and community outreach.
We encourage all of our readers to listen to this powerful first episode and stay tuned each week as NPHIC releases the remaining Voices from the Field interviews. Each episode explores a different public health topic, offering real-world insights and inspiring stories from those working on the front lines of health communication.
Listen to the podcast here and subscribe to the series to hear more Voices from the Field!
More Featured Topics
State of Obesity Report 2025: Better Policies for a Healthier America
The report emphasizes structural factors—economic, environmental, and social—that shape access to healthy food and physical activity. It calls for sustained investment in federal prevention programs, nutrition supports, healthcare access, and community-level interventions to reduce disparities and improve public health outcomes. Read the report from TFAH here.
Why Declaring Racism a Public Health Emergency Matters
Individual and systemic racism affects virtually every aspect of public life. It is especially pervasive in medicine and public health. Being Black, indigenous, or a person of color (BIPOC) can be harmful to your health.
The U.S. Congress and several local and state governments have declared racism a public health crisis. While these declarations are not legally binding, they convey that racial and cultural justice is necessary to safeguard all citizens’ health. Racism at individual and societal levels negatively impacts vulnerable populations’ mental and physical health. It also prevents members of marginalized groups from receiving equitable and adequate healthcare.
Understanding why racism is a public health emergency can shed light on the health-related harms of racism and bigotry. It also stimulates efforts to remedy the injustices and improve the general health of all Americans.
Why Is Racism a Public Health Emergency?
A public health emergency occurs when the effects or consequences of a public health threat are pervasive enough to overwhelm the organizations and facilities responsible for responding to it. In most cases, policymakers and community leaders cannot legally enforce emergency declarations. Nevertheless, they serve as a call to action to review and revise current policies and practices that allow the emergency to permeate.