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The CDC’s Free Mind campaign takes a creative, youth-focused approach to address the critical link between mental health and substance use. Launched July 21, the campaign offers a range of engaging tools—fact sheets, social media graphics, video PSAs, an interactive graphic novel, and a forthcoming card game—to help youth and their caregivers understand how mental health challenges can increase the risk of substance misuse and overdose.

Designed to spark honest conversations and provide healthier coping strategies, Free Mind promotes a blueprint for better mental well-being. Public health communicators can learn more during the campaign’s live webinar on July 24.

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A new study in Pediatrics highlights a sharp 763% rise in nicotine poisonings among children under 6, driven primarily by the growing popularity of nicotine pouches like Zyn. From 2010 to 2023, U.S. poison centers recorded over 134,000 cases—most involving toddlers and nearly all occurring at home.

While most cases were minor, two toddlers died after ingesting liquid nicotine used in vapes. These findings underscore the urgent need for improved public health messaging around the risks of “tobacco-free” nicotine products, safe storage, and youth access. Public health communicators play a vital role in preventing these entirely avoidable poisonings through education and awareness. Read the full story from NBC here.
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Individual and systemic racism affects virtually every aspect of public life. It is especially pervasive in medicine and public health. Being Black, indigenous, or a person of color (BIPOC) can be harmful to your health. 

The U.S. Congress and several local and state governments have declared racism a public health crisis. While these declarations are not legally binding, they convey that racial and cultural justice is necessary to safeguard all citizens’ health. Racism at individual and societal levels negatively impacts vulnerable populations’ mental and physical health. It also prevents members of marginalized groups from receiving equitable and adequate healthcare. 

Understanding why racism is a public health emergency can shed light on the health-related harms of racism and bigotry. It also stimulates efforts to remedy the injustices and improve the general health of all Americans. 

Why Is Racism a Public Health Emergency? 

A public health emergency occurs when the effects or consequences of a public health threat are pervasive enough to overwhelm the organizations and facilities responsible for responding to it. In most cases, policymakers and community leaders cannot legally enforce emergency declarations. Nevertheless, they serve as a call to action to review and revise current policies and practices that allow the emergency to permeate. 

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