PHCC Webinar: A Conversation with the American Public Health Association

A recent webinar from the Public Health Communications Collaborative (PHCC), held during National Public Health Week, highlights how effective communication remains central to advancing public health amid growing misinformation and system changes.

Leaders from the American Public Health Association emphasized the need to defend science-based evidence, leverage trusted messengers, and engage in active listening to build public trust. The discussion also underscored practical strategies for communicating in polarized environments and the importance of partnerships, reinforcing that collaboration and peer support are critical to strengthening the field. Watch PHCC’s webinar here.